PROJECT OCAINE: AI experiment in going viral.
What happens when you give an AI agent access to the internet and one mission: figure out how to go viral?
We're about to find out.
Meet Project Ocaine, a live experiment in autonomous AI-powered social media.
The idea is simple: build an AI agent capable of discovering content, creating videos, studying human behavior, learning from its own results, and eventually running its entire social media operation without human intervention.
And this isn't just a concept.
The system is already running. Over 50 videos have been published across TikTok, X, Instagram, and YouTube.
Here's what's happening behind the scenes.
Powered by Claude and an automated video-processing pipeline, the agent searches TikTok, analyzes and categorizes videos, identifies interesting moments, extracts clips, and combines them into new edits.
The AI decides what to select and how to edit it.
No human creative decisions. No manual editing.
The only human involvement right now? Pressing the publish button.
But that won't last forever.
OCAINEProject Ocaine
