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One morning, supermarkets across Europe mysteriously stocked bright blue Coca-Cola cans—something that had never existed. Confused shoppers snapped photos, social media exploded, and #BlueCokeMystery went viral. Coca-Cola’s headquarters had no idea where they came from. Panic set in. Was it a hack? A prank? A secret formula leak? Resellers were making a fortune, and the company was completely blindsided. Turns out, it was an automation disaster. A forgotten batch of experimental 1986 blue cans had been mistakenly shipped from an old Belgian warehouse instead of being destroyed. Rather than admitting failure, Coca-Cola leaned in, branding it as a “limited edition” and selling out worldwide. What began as a mistake became one of their biggest successes ever.