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$LIVES
In May 2017, after years of watching his chill stoner frog get turned into a hate symbol, Furie published a short comic where Pepe is laid out in an open casket. His Boy’s Club roommates (Landwolf, Andy, Brett) are gathered around mourning. It was a deliberate, public attempt by the creator to bury the character and reclaim some control. It failed completely. The meme ignored the funeral. Pepe kept circulating. Years later crypto turned him into a pure speculative frog again. That arc — creator kills the frog, the internet refuses to let him stay dead, then Solana/pump.fun resurrects him harder than ever — is still barely used in coin lore. It’s darker, more ironic, and more “memetic immortality” than the usual origin-story flex. Perfect for a coin that leans into “you can’t kill Pepe” energy.