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'Toujours propre, toujours prêt.' $LDR is the meme coin for style, self-confidence, and elegance. Inspired by the iconic gentleman aesthetic of Leopold de la Rue, the community combines fashion, culture, and the typical meme coin hype into one project. While other coins go for dogs, frogs, or cats, $LDR stands for class. A suit instead of a hoodie. Attitude instead of haste. The mission is simple: to the moon, in style.