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TrumpRX is an initiative stemming from efforts by the Trump administration to reduce prescription drug prices in the United States. In September 2025, Bloomberg News reported that administration officials were considering establishing a website to partially fulfill U.S. President Donald Trump’s demand that drugmakers lower their prices to levels set by other countries. On September 30, Trump officially announced TrumpRX from the Oval Office, accompanied by Pfizer CEO Albert Bourla. The website was scheduled to go live in February 2026.