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The bitcoin roller coaster guy meme is a og crypto meme invented by Marcus Connor in 2013. The inspiration came from all the talk of the price being a roller coaster ride. Marcus originally shared it publicly in a few places: on my comic site BrainlessTales.com, on the bitcointalk forums, and on Reddit. While he has since become widely popular in the Bitcoin community, the initial response was pretty rough. On Reddit, it was actually downvoted to zero and stayed that way for a while.