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The Most Interesting Man In The World is an advice animal character inspired by the titular protagonist of the highly successful advertising campaign for the Dos Equis beer brand that ran from 2006 to 2018. In the image macro series, the character is depicted as a highly charismatic and well-traveled gentleman with refined tastes in many things, much like the nameless bearded man originally portrayed in the campaign, often accompanied by captions based on the phrasal template "I don't always X, but when I do, I Y."